How Credit Unions Can Scale Purpose, Engagement, and their Collective Genius
Frankie Russo - Best-selling author and keynote speaker who transforms mission-driven organizations by unlocking team potential and sustainable growth.
Why This Talk Matters Now
Beyond Product Competition
Today's credit unions aren't competing on products—they're competing on people and culture, requiring a fundamental shift in how we think about growth.
Team Burnout Reality
Teams are stretched thin and craving more than superficial motivation. They need authentic strategies to reignite purpose and energy.
Budget-Friendly Solutions
Frankie's approach doesn't require bigger budgets—just deeper honesty, curiosity, and collaboration that transforms how your team works together.
The Growth Loop™ Framework
Get Honest
Identify hidden blockers, disengagement, and denial that prevent true progress and alignment with mission.
Get Curious
Spark imagination, problem-solving, and new ways of thinking that break through conventional limitations.
Collaborate Without Boundaries
Break down silos and activate collective genius to create solutions no individual could discover alone.
This model helps attendees grow in their careers, lead without the title, and make Mid Florida CCU stronger from the inside out.
Key Outcomes for Mid Florida CCU Attendees
Reignite Mission Engagement
Rediscover the powerful connection between personal purpose and your credit union's mission, transforming daily work into meaningful impact.
Create Momentum Without Titles
Learn how to drive change and innovation regardless of your position by mastering the art of influence and idea championing.
Unlock Hidden Team Potential
Discover the one question that reveals untapped creativity and problem-solving capabilities within your existing team.
Activate Your 30-Day Genius Challenge
Walk away with an actionable plan to implement new thinking patterns that benefit both your career and credit union growth.
Real Talk, Real Storytelling
Grew up helping run homeless shelters
Frankie Learned early that real impact isn’t about status—it’s about service. Growing up in a family that ran homeless shelters, Frankie saw that the most meaningful work doesn’t come with a title—it comes from showing up when it matters.
Sobriety's Powerful Lesson
"You can't stay stuck and grow at the same time" - How Frankie's 2008 sobriety journey reveals universal truths about personal and organizational transformation.
Embracing Your Uniqueness
"Your weird is your superpower in the new world of work" - Why conformity kills growth and how Mid Florida CCU can leverage its distinctive culture and people.
Let's Build a Culture of Limitless Growth
Transformational Impact
Create lasting cultural change that elevates purpose and performance
Memorable Experience
Set the tone for collaboration, risk-taking, and renewed purpose
Energizing Kickoff
Open your conference with a bold, practical, and engaging keynote
Book Frankie to ignite Mid Florida CCU's Annual Planning Conference with actionable insights that will resonate long after the event ends, creating momentum for your strategic initiatives and team development.
Meet Frankie Russo
8x Inc. 500 Founder
Built two of America's fastest-growing companies with proven, replicable growth strategies that work across industries.
2x Bestselling Author
Author of The Art of WHY and Breaking WHY, Frankie's frameworks have helped thousands of leaders drive transformation.
Breakthrough Expert
Trusted by leaders to unlock team potential in complex environments through raw, real sessions that blend storytelling with actionable frameworks.
What Leaders Are Saying
Apple
Emory Osgood
"Frankie helped our team shift perspective and unlock creative breakthroughs. The energy was electric."
Luminate Credit Unions
Samantha Leonard
"Frankie’s talk was powerful and uplifting. It reconnected us to our purpose, sparked meaningful reflection, and left us with tools to lead with more clarity and courage. Highly recommended."
Boeing
James Wardle
"An immersive and unforgettable session that made AI feel personal and powerful."
Honeywell Home
Ryan Strassburg
"An inspiring and relevant experience that gave us clarity, tools, and real direction."
Trusted by Industry Leaders
High-Energy Delivery
Frankie's engaging style keeps audiences captivated while delivering substantial, actionable content that drives real change.
Practical Takeaways
"Frankie provided our team with the most actionable growth framework we've ever implemented. Six months later, we're seeing double-digit growth." — VP | Apple Retailer
Elite Clientele
Frankie has delivered keynotes for Fortune 500 companies and industry leaders across government, technology, finance, retail, media, Non-profits, manufacturing, real-estate & more.
See Frankie in Action
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Frankie's sessions blend powerful storytelling with practical frameworks that stick. His authentic, high-energy approach creates memorable experiences that inspire immediate action.
Make the 2025 Fall Meeting Unforgettable
Schedule a Call
Connect with Frankie & the Speaker Exchange team to discuss your event goals and audience needs.
Customize Content
Frankie will tailor his "Limitless Growth" framework specifically for Mid Florida CCU members.
Deliver a Game-Changing Keynote
Watch your attendees leave energized with actionable growth strategies.